A must-read for cross-border e-commerce peers! Easily dominate price wars with the price tracking tool.
At 2 a.m., your phone suddenly vibrates. You hurriedly climb out of bed, thinking it's another order reminder, only to find that a best-selling product from a competitor has suddenly dropped in price! Isn't this thrilling price war scenario a cause for lingering fear among every e-commerce professional? Don't panic! Today, I'm recommending a secret weapon known as the "ceiling of price management" — the price tracking function — which will help you bid farewell to "price anxiety" once and for all!
Market Price "Scout" That Never Closes, 24/7
The price tracking function of SellingPilot is like installing countless "invisible eyes" on your products. With advanced big data collection and analysis technology, it transforms into a tireless intelligent "scout" that keeps a 24/7 eye on target product prices. Currently covering 7 ultra-popular e-commerce platforms including Amazon, Walmart, Newegg, eBay, and TikTok in the U.S., as well as Amazon and Newegg in Canada, it can accurately capture price data of your concerned products at "lightning speed" and automatically generate highly intuitive visual price fluctuation curves. Watching the price trends beat on the screen like an electrocardiogram, with every market change firmly under your control—this feeling of security is simply unparalleled!
The 'Wealth Code' Behind the Data
Never underestimate these fluctuating data—they hold the key to significant "wealth codes"! With price tracking, you can not only clearly visualize the ups and downs of your product prices over the timeline but also conduct one-click horizontal comparisons of price differences among similar products, instantly exposing competitors' pricing strategies in their true form.
Take a cosmetics brand as an example. When launching a new foundation last year, it utilized the price tracking function to proactively map out the price ranges of comparable competitor products. Originally planning a price of 299 RMB, the brand discovered that most competitors' prices hovered around 250 RMB. It decisively adjusted its pricing strategy, eventually launching the product at 269 RMB. This approach not only secured profit margins but also rapidly penetrated the market with high cost-effectiveness, achieving over 10,000 units in first-month sales! Price tracking is equally vital for mature products. A 3C electronics merchant successfully maintained market share and acquired new customers by relying on real-time tracking of price fluctuations. When peers collectively reduced prices, the merchant adjusted prices ahead of the curve, effectively safeguarding its market position while gaining a wave of new clientele.
Function Introduction: Beginners Can Master It in Seconds
This function is tailor-made for e-commerce professionals! It helps you "capture" all products of interest from major e-commerce platforms and add them to your exclusive price tracking list. By setting specific labels, you can create "customized" groups for products—whether categorized by promotional campaigns or organized by product models, it’s effortlessly achievable. With this tool, market price trends become crystal clear, and adjustments to pricing strategies are faster than competitors—it’s hard not to succeed!
Usage Guide: Step-by-Step Tutorial, Become a Pro in 3 Minutes
Accessing the Function: A Super Simple 'Three-Step Process'
Open the SellingPilot website, and sequentially click Products > Product Management > Price Tracking—it’s as easy as unlocking a treasure door!
Adding Products: Three Options to Choose From
- URL Import Method: Copy and paste product links into the text box, separate multiple links with line breaks, and click "Next." The system, acting like a "data excavator," instantly retrieves product information. After confirmation, the products are directly added to the list. In case of abnormal links, the system will thoughtfully report errors to help you quickly identify and resolve issues.
- SKU# Import Method: Select the e-commerce platform, enter the product ASIN/SKU code(s), supporting multiple inputs separated by commas or line breaks. Click "Next," wait for the system to retrieve the information, confirm the addition, and done!
- Excel Import Method: Download the exclusive template, fill in product information in batches, and add labels or mark your own products at the same time. After uploading the template and verifying that the information is correct, click "Confirm Addition" to complete 1,000 product records in one go - it's simply a boon for "batch operations"!
Viewing Price Changes: Ultra-Intuitive Data Visualization
Click on the product name, and the details of price changes will immediately appear! You can mark your own products as "My Products" for easy differentiation; you can also categorize and label products according to different needs for more efficient list management. In the price overview section, you can view price trends for one week, one month, three months, or one year, allowing you to predict market change trends in advance!
Enable Alerts: Never Miss Important Information
Activate the "Alert" function on the product details page and set conditions for price changes, inventory fluctuations, product delistings, etc. For example, when the price drops by more than 5% or inventory falls below 50 units, the system will immediately send email alerts—no more worrying about missing critical information!
Label Management: Ultra-Worry-Free Categorical Management
Select products to add labels and quickly create them by entering names. If you want to modify a label, simply click "Edit" for easy adjustments. You can also set exclusive reminders for different label groups—for example, to focus on price changes of competitors' products for precise monitoring, saving both time and effort!
Product Comparison: Know Thyself and Thy Competitor, and Victory Is Assured
Check the products you wish to compare and click the comparison button—the price differences will be evident at first glance. You can also assign unified labels to the compared products for convenient subsequent tracking. With this feature, you can keep abreast of competitors' trends at all times, making it inevitable to achieve precise pricing strategies!
The price tracking function of SellingPilot is a "game-changing tool" for cross-border e-commerce professionals, providing full protection from data collection to strategy formulation. What are you waiting for? Start using it now, and the next e-commerce "price king" could be you!